Join, or Die was a political cartoon by Benjamin Franklin and first published in his Pennsylvania Gazette on May 9, 1754. It was a cartoon showing a snake cut into eight pieces, with each piece labeled with the initials of one of the American colonies. The cartoon appeared along with Franklin’s editorial about the “disunited state” of the colonies, and helped make his point about the importance of colonial unity. This cartoon was used in the French and Indian War to symbolize that the colonies needed to join together to defeat the French and Indians. It became a symbol of colonial freedom during the American Revolutionary War against the British.